Bud & Rita's

A brand campaign that feels like home—with a side of hash

Dispensaries can feel cold and impersonal, but family-owned Bud & Rita’s is flipping the script with warm hospitality, charming “budtenders,” and a retro retail space that makes shopping for cannabis feel more fun and less intimidating. Since the industry thrives on local loyalty, we built an integrated campaign to boost brand awareness that plays into Bud & Rita’s welcoming, small-town spirit. Our in-house production team brought the concept to life with an over-the-top, throwback spot in the style of an 1950s commercial. The creative blends humor and nostalgia, immersing viewers in a mid-century wonderland where the specials are top-shelf and the service comes with a wink. From social and OOH to in-store content, every touchpoint reinforces Bud & Rita’s as the go-to spot for quality cannabis, friendly faces, and old-school cool.

  • Campaign

What
We Did

Branding

  • Brand Platform, Tagline & Story
  • Verbal & Written Identity
  • Photography & Video Style

Strategy

  • Market Research
  • Consumer Insights

Creative

  • Brand & Product Campaigns
  • Production
  • Post-Production
  • Anthems & Explainers
  • Music Supervision & Licensing