Someoddpilot:
A Visual Communications Agency
I. Who we are
Founded in 1999, Someoddpilot has earned a reputation for the blending of original photography, handmade typography, illustration and digital effects to produce internationally recognized graphic arts, web development & branding.
We have provided services for international brands, small to large corporations, artists, musicians and numerous culturally significant institutions (including branding, building and designing Pitchfork, the world’s most-read music editorial publication). We are a proud supporter of the independent music and arts communities, as our portfolio will attest.
Located in Chicago – America’s bike-friendliest city – we are an agency of A-list, talent-only & car-less members. This puts us in the position to be flexible, experimental, responsive, fast and often in harm’s way. We’ve been in business for 10 years, which is somewhat uncommon in the strata of small graphics and web development firms, and it is something that we believe speaks to our dedication and to the unique position we occupy within the community.
II. What we do
We design and build websites from the ground up: planning, information architecture, graphic design, flash animation, CMS construction & deployment, SEO consultation & deployment.
We build brands, create identities, & manage brand development – for new and existing companies.
We create visual campaigns with original photography & graphic arts – whether for music packaging, posters, web & print advertising, guerilla marketing or what not.
We art direct and shoot photography – fashion, portraiture, environmental, and studio. Married to this work is in-house photo re-touching and digital effects.
III. How this is done
With a balance between intense visual aesthetics and linear organizational schemes, we create usable, decipherable and memorable work – an intersection of vibrant culture and studied reason.
This approach translates to our process rather directly – we examine the goals and the competition and we produce the most intelligent, functional and visually stunning work within that category. In web, print and branding work, our process yields solutions that are both exceptional and practical, arresting yet usable.
Classicly this could be described as the marriage of form and function. Many firms will call the function end of this equation strategy and will pat themselves on the back for considering this at all. To us this idea of strategy is simply common sense. Having purpose is assumed, and knowing what that purpose is is just part of the job. Knowing that the end product has to kick everyone’s teeth in is also part of the job.
